Pricing Constraints Are

Multiple Choice

Pricing constraints are

A) the controllable elements in a firm's marketing mix that allow it to charge the highest price possible.
B) formulas used in establishing break-even points, price elasticity of demand, and marginal analysis of revenues and costs.
C) factors that limit the range of prices a firm may set.
D) high-level goals held by the firm that recommend methods of pricing a firm may use.
E) virtual boundaries used when setting the initial price on a new product.