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    Marketing The Core Study Set 3
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    Exam 9: Developing New Products and Services
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    As a Marketing Term, __________ Generally Includes Not Only Physical
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As a Marketing Term, __________ Generally Includes Not Only Physical

Question 48

Question 48

Multiple Choice

As a marketing term, __________ generally includes not only physical goods, but also services and ideas as well.


A) marketing
B) invention
C) merchandise
D) product
E) concept

Correct Answer:

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