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    Exam 7: Understanding and Reaching Global Consumers and Markets
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    In Terms of the Global Marketplace, There Are Three Primary
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In Terms of the Global Marketplace, There Are Three Primary

Question 246

Question 246

Multiple Choice

In terms of the global marketplace, there are three primary types of companies: international firms, multinational firms, and __________ firms.


A) multiethnic
B) transnational
C) multidomestic
D) ethnocentric
E) meganational

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