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    Exam 7: Understanding and Reaching Global Consumers and Markets
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    As a Firm Changes Its Global Market-Entry Strategy from Exporting
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As a Firm Changes Its Global Market-Entry Strategy from Exporting

Question 227

Question 227

Multiple Choice

As a firm changes its global market-entry strategy from exporting to direct investment,all of the following increase EXCEPT:


A) marketing control.
B) risk.
C) divestiture.
D) profit potential.
E) financial commitment.

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