Multiple Choice
A buy class situation affects buying center tendencies in different ways. If there are two or three people involved, the problem definition has only minor modifications, and the buying objective is the low-priced supplier, the buy class situation is most likely a
A) new buy.
B) modified rebuy.
C) conditional rebuy.
D) straight rebuy.
E) standard reorder.
Correct Answer:
Verified
Correct Answer:
Verified
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