Arrowhead Brand Mountain Spring Water Recently Changed Its Bottle by Reducing

Multiple Choice

Arrowhead Brand Mountain Spring Water recently changed its bottle by reducing the size of its label by one-third, using 30% less plastic, and making the bottle more flexible for easier recycling. These efforts are part of the company's goal to engage in __________.

A) sustainable development
B) market development
C) ISO 9000 compliance
D) cause marketing
E) environmental downsizing