Multiple Choice
Apple launched its revolutionary iPhone in 2007 as the first smartphone that used a multi-touch user interface. iPhone unit sales were explosive at first but have now leveled off, leaving Apple with just 15 percent market share compared to Samsung's 41 percent. Through 2017, the smartphone market is expected to remain healthy and grow at a compound annual rate of 13 percent due to dropping prices. Apple's iPod SBU appears to be a __________.
A) question mark
B) raptor
C) hedgehog
D) cash cow
E) dog
Correct Answer:
Verified
Correct Answer:
Verified
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