Essay
Gap 1 in the Gap Model of Service Quality measures Management's Perceptions of Customer Service Expectations versus Actual Customer Expectations of Service.LeeAnne is trying to work through the model and while looking at the customer data for her company; she has found that her bosses make assumptions as to customer's wants and needs.How does this affect her company's service offerings?
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Gap 1 is where a lack of the right custo...View Answer
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