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Margarita Is the Marketing Manager for What's Up Doc? a Doctor

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Margarita is the Marketing Manager for What's Up Doc? a doctor referral website.Recently insurance companies have started to offer their own referral services on their websites.Margarita just got back from a Health Tradeshow where she met another manager that works for a hospital referral website.What could Margarita do to defend her existing markets?

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Margarita might want to consider working...

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