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    Coca-Cola Changes the Taste of Its Soft Drinks to Meet
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Coca-Cola Changes the Taste of Its Soft Drinks to Meet

Question 37

Question 37

Multiple Choice

Coca-Cola changes the taste of its soft drinks to meet local market preferences.These are examples of ___________.


A) Direct product extension
B) Product adaptation
C) Backward product invention
D) Product invention
E) Hybrid products

Correct Answer:

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