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____________ Allow(s)retailers to Differentiate Their Pricing to Different Target Markets

Question 5

Multiple Choice

____________ allow(s) retailers to differentiate their pricing to different target markets by charging a higher price to less price-sensitive consumers and lower prices to more price-sensitive shoppers.


A) High/low pricing
B) Everyday low pricing
C) Variety
D) Assortment
E) Retail positioning

Correct Answer:

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