The Marketing Director for Zap Games,a Video Game Company,has Informed

Multiple Choice

The marketing director for Zap Games,a video game company,has informed his employees that he feels the company needs to improve its relationship with the distributors of the company's products because the distributors are part of the ______ environment for Zap Games.He believes that a stronger relationship with distributors will lead to more market share,and higher profits,for both Zap Games and its distributors.

A) strategic
B) focused
C) outlying
D) external
E) task