Which of the Following Statements About the Balanced Scorecard Approach

Multiple Choice

Which of the following statements about the balanced scorecard approach is false?

A) It requires managers to focus on financial measures more than non-financial measures.
B) It looks at performance from the following perspectives: financial,customer,internal business,and learning and growth.
C) It helps balance short-term operating performance with long-term strategies.
D) It recognises that traditional measures of performance are often not adequate to fully assess a company's performance.