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In 2004,a Soft Drink Company Trying to Find Ways to Boost

Question 10

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In 2004,a soft drink company trying to find ways to boost sales over their competitors compiled these data about consumers: age,weekly consumption,diet vs.regular preference,cola vs non-cola preference,and geographical location.


A) Who: Soft drink companies;Cases: Each company is a case;What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location;When: June,2004;Where: United States;Why: To find ways to boost sales.
B) Who: Consumers;Cases: Each consumer is a case;What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location;When: 2004;Where: Not specified;Why: To find ways to boost sales.
C) Who: Consumers;Cases: Each consumer is a case;What: Age;When: 2004;Where: Not specified;Why: To find ways to boost sales.
D) Who: Consumers;Cases: Each consumer is a case;What: Age,weekly consumption,and geographical location;When: 2004;Where: Not specified;Why: To develop new products.
E) Who: Soft drink companies;Cases: Each company is a case;What: Age,weekly consumption,diet vs.regular preference,cola vs.non-cola preference,and geographical location;When: 2004;Where: Not specified;Why: To find ways to boost sales.

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