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Low Response Rates That Result When Respondents Fail to Return

Question 71

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Low response rates that result when respondents fail to return a completed mail survey are a major factor leading to response rate bias.These low response rates pose a potential problem because


A) a carefully selected convenience sample becomes a probability sample.
B) segments of the population may be overrepresented or underrepresented in the final sample.
C) only surveys with a 100% response rate can be interpreted.
D) the sample size becomes smaller than the researcher intended.

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