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  3. Study Set
    Principles of Managerial Finance
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    Exam 18: Mergers, Lbos, Divestitures, and Business Failure
  5. Question
    The Ability to Use the Same Sales and Distribution Channels
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The Ability to Use the Same Sales and Distribution Channels

Question 177

Question 177

Multiple Choice

The ability to use the same sales and distribution channels to reach customers of both businesses is a benefit of ________.


A) congeneric merger
B) conglomerate merger
C) horizontal merger
D) vertical merger

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