Company Paying a Set Amount to Facebook for Every Time

Multiple Choice

company paying a set amount to Facebook for every time a user clicks on its ad is known as __________,whereas a company that pays pennies for every 1,000 times its ad loads on a Facebook Page and people may see it is referred to as __________.

A) set rate; fixed amount
B) cost per click; cost per thousand
C) fixed amount; set rate
D) cost per thousand; cost per click
E) traditional cost; standard cost