Multiple Choice
establishing product line pricing,the highest priced item is typically positioned as
A) the oldest product item in the line.
B) the best-selling product item in the line.
C) the premium item in terms of quality and features.
D) the loss leader item for the rest of the product line.
E) the most price insensitive product item in the line.
Correct Answer:

Verified
Correct Answer:
Verified
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