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    Exam 10: Developing New Products and Services
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    Chewing Gum Flavors Like Lemon-Lime,crystal Mint,and Mint Mojito Helped Wrigley's
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Chewing Gum Flavors Like Lemon-Lime,crystal Mint,and Mint Mojito Helped Wrigley's

Question 224

Question 224

Multiple Choice

chewing gum flavors like lemon-lime,crystal mint,and mint mojito helped Wrigley's add to its sales.These new flavors are which type of innovation?


A) continuous innovation
B) dynamically continuous innovation
C) discontinuous innovation
D) insignificant innovation
E) disruptive innovation

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