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    Marketing Study Set 11
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    Exam 9: Market Segmentation,Targeting,and Positioning
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    Increased Customer Value Achieved Through Performing Organizational Functions Like Marketing
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Increased Customer Value Achieved Through Performing Organizational Functions Like Marketing

Question 129

Question 129

Multiple Choice

increased customer value achieved through performing organizational functions like marketing or manufacturing more efficiently is referred to as __________.


A) aggregation
B) organizational synergy
C) segmentation
D) amalgamation
E) valuation

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