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    Exam 7: Understanding and Reaching Global Consumers and Markets
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    __________ Arrangement Between Ericsson,a Swedish Telecommunications Firm,and CGCT,a French Switch
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__________ Arrangement Between Ericsson,a Swedish Telecommunications Firm,and CGCT,a French Switch

Question 179

Question 179

Multiple Choice

__________ arrangement between Ericsson,a Swedish telecommunications firm,and CGCT,a French switch maker,enabled them together to beat out AT&T for a $100 million French contract.


A) franchising
B) licensing
C) joint venture
D) direct investment
E) exporting

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