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    Exam 2: Developing Successful Organizational and Marketing Strategies
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    With Dominant Shares of Slow-Growth Markets That Provide Cash to Cover
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With Dominant Shares of Slow-Growth Markets That Provide Cash to Cover

Question 79

Question 79

Multiple Choice

with dominant shares of slow-growth markets that provide cash to cover the organization's overhead and to invest in other SBUs are referred to as __________.


A) cash cows
B) stars
C) question marks
D) dogs
E) hedgehogs

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