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    Marketing Study Set 11
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    Exam 1: Creating Customer Relationships and Value Through Marketing
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    People Would Assume That in Marketing the Only Thing of Value
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People Would Assume That in Marketing the Only Thing of Value

Question 202

Question 202

Essay

people would assume that in marketing the only thing of value to "exchange" would be monetary (check,credit/debit,currency,and/or coin transactions).What else can be exchanged? Provide an example of a nonmonetary transaction that still fits the criteria of exchange.

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The trade of things of value between buy...

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