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  2. Topic
    Computing
  3. Study Set
    Using Information Technology
  4. Exam
    Exam 2: Information Systems and Strategy
  5. Question
    The Presence of Loyalty Programs Reduces the Switching Costs of a Product
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The Presence of Loyalty Programs Reduces the Switching Costs of a Product

Question 3

Question 3

True/False

The presence of loyalty programs reduces the switching costs of a product or service.

Correct Answer:

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