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A Company Has Two Different Products That Sell to Separate

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A company has two different products that sell to separate markets. Financial data are as follows: A company has two different products that sell to separate markets. Financial data are as follows:   Assume that fixed costs are all unavoidable and that dropping one product would not impact sales of the other. Because the contribution margin of Product B is negative, it should be dropped. Assume that fixed costs are all unavoidable and that dropping one product would not impact sales of the other. Because the contribution margin of Product B is negative, it should be dropped.

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