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    Consumer Behaviour Study Set 1
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    Exam 5: Consumer perception
  5. Question
    A Company Emphasising an Improvement in Their Product Must Ensure
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A Company Emphasising an Improvement in Their Product Must Ensure

Question 55

Question 55

Multiple Choice

A company emphasising an improvement in their product must ensure that the improvement exceeds the consumers':


A) differential threshold.
B) elasticity of demand.
C) adaptation level.
D) differentiation.

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