Multiple Choice
Which of the following most accurately describes the reason why Australia's Aboriginal and Torres Strait Islander people have been of limited interest to marketers?
A) The Aboriginal and Torres Strait Islander population is not of a significant size.
B) Their tastes and preferences tend to be too different for marketers to include them in their targeting and advertising campaigns.
C) Due to their economic disadvantage.
D) None of the above.
Correct Answer:

Verified
Correct Answer:
Verified
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