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  3. Study Set
    Consumer Behaviour Study Set 1
  4. Exam
    Exam 14: Decision making
  5. Question
    The Cognitive Model of Decision Making Depicts the Consumer as Submissive
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The Cognitive Model of Decision Making Depicts the Consumer as Submissive

Question 47

Question 47

True/False

The cognitive model of decision making depicts the consumer as submissive to the self-serving interests and promotional efforts of marketers.

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