Rick Christensen Is the New Division Manager of Fastfood Sales

Essay

Rick Christensen is the new division manager of Fastfood Sales.His division is considered a responsibility centre, and he has control over all costs and revenue of the division.His predecessor had been dismissed from the company because he could not keep the revenues and costs with acceptable variances on a quarterly basis.However, the former manager had relatively good annual reports.Christensen is very concerned about the situation because Fastfood has a somewhat seasonal business and it is very difficult to keep sales up during the winter months.He is considering changing jobs after only a few months but wants some advice as to the likelihood that he will be able to keep revenue and costs under control throughout the year.Required:
Distinguish between controllable and uncontrollable aspects of revenue and costs.Can a manager totally control all revenue and costs? Why or why not?