In Which of the Following Situations Is the Use of Qualitative

Multiple Choice

In which of the following situations is the use of qualitative forecasts most appropriate?

A) A marketing manager has to forecast monthly sales for the coming financial year based on the past monthly sales figures.
B) A TV network executive has to forecast viewership figures for a daily talk show based on historical data from the past on a similar show on a rival network.
C) An economist has to forecast credit flow resulting from a newly introduced stimulus package by the federal government.
D) A country's annual rate of growth for the upcoming year has to be estimated based on the annual GDP data from the last 20 years.