Multiple Choice
Instruction 9-8
A major home improvement store conducted its biggest brand recognition campaign in the company's history. A series of new television advertisements featuring well-known entertainers and sports figures were launched. A key metric for the success of television advertisements is the proportion of viewers who "like the ads a lot". A study of 1,189 adults who viewed the ads reported that 230 indicated that they "like the ads a lot". The percentage of a typical television advertisement receiving the "like the ads a lot" score is believed to be 22%. Company officials wanted to know if there is evidence that the series of television advertisements are less successful than the typical ad at a 0.01 level of significance.
-Referring to Instruction 9-8,the null hypothesis will be rejected if the test statistics is
A) less than -2.3263.
B) greater than 2.3263.
C) less than 2.3263.
D) greater than -2.3263.
Correct Answer:

Verified
Correct Answer:
Verified
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