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The Squishy Things Toy Company Was Established in 1948

Question 45

Multiple Choice

The Squishy Things Toy Company was established in 1948.It sells to retail toy stores all over the country.Until recently,the family-run business had resisted changing its sales order entry system,which involves telephone calls from outside sales people and paper documents.A simple way for the firm to increase the efficiency of this system is


A) vendor-managed inventory.
B) sales force automation.
C) computer data interchange.
D) optical character recognition.

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