Multiple Choice
Which of the following is not an example of how a company can help a customer become a profitable customer?
A) Encourage them to order in larger quantities to reduce shipping charges
B) Encourage them to order through the cheaper internet sales channel rather than the more costly catalog sales channel
C) Encourage them to delay payment on their account so as to forgo any sales discount
D) Ask them to pay all shipping charges
Correct Answer:
Verified
Correct Answer:
Verified
Q30: The customer net profit shows managers how
Q31: The customer profit margin allows managers to
Q32: For each item below,identify whether the item
Q33: One way for managers to get an
Q34: It may appear that all unprofitable customers
Q36: The measure that divides customer net profit
Q37: Which of the following is not an
Q38: Measuring customer profitability only by looking at
Q39: If unprofitable customers cannot be turned to
Q40: Which of the following measures shows manager