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    Managerial Accounting Study Set 24
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    Exam 8: Using Accounting Information to Make Managerial Decisions
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    When Choosing Between Alternatives, the Contribution Margin of the Next
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When Choosing Between Alternatives, the Contribution Margin of the Next

Question 68

Question 68

Multiple Choice

When choosing between alternatives, the contribution margin of the next best alternative is called


A) incremental revenue.
B) opportunity cost.
C) sunk cost.
D) incremental analysis.

Correct Answer:

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