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Aldi Is a No-Frills Grocery Chain

Question 3

Multiple Choice

Aldi is a no-frills grocery chain.By controlling expenses,Aldi customers can expect to save 30 to 50 percent compared to Safeway customers.The chain targets bargain hunters who are willing to rent a cart and bag their own groceries.Aldi's competitive advantage is based on which of the following?


A) promotion
B) its competition
C) low costs
D) stakeholders

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