Multiple Choice
Shenshen Zhongxing Telecom (ZTE) is a Chinese company that is the only telecommunications company in China producing and marketing a specific inexpensive camera phone to sell to middle-class Chinese living in urban areas.Because ZTE targets a single segment within a limited geographical area,it can be said to have which of the following advantages?
A) a relationship-building advantage
B) a comparative advantage
C) a differential competitive advantage
D) a niche competitive advantage
Correct Answer:

Verified
Correct Answer:
Verified
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