Multiple Choice
Which might be a possible reason a cable television operator want to bundle channels together in packages ("tiers") ?
A) delivering many channels to the consumer is not much more costly than delivering a few.
B) simplifies the consumer's choice and perhaps lowers administrative costs.
C) allows the firm to extract revenue from a consumer even if it does not know exactly which channels the consumer likes the most..
D) all of the above.
Correct Answer:

Verified
Correct Answer:
Verified
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