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A Market Research Firm Is Conducting a Study to Determine α\alpha

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A market research firm is conducting a study to determine which of two package designs for a liquid soap product potential customers prefer, the current design (A) or a new design (B). A sample of 20 potential customers is taken. The results follow. A market research firm is conducting a study to determine which of two package designs for a liquid soap product potential customers prefer, the current design (A) or a new design (B). A sample of 20 potential customers is taken. The results follow. Use Excel to conduct the appropriate hypothesis test at \alpha = .05 to determine if the data indicate that there is a difference in preference between the two designs.
Use Excel to conduct the appropriate hypothesis test at α\alpha = .05 to determine if the data indicate that there is a difference in preference between the two designs.

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Do not reject H0,

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