When Asked If They Attend Church Services at Least Once

Multiple Choice

When asked if they attend church services at least once a month,about 60 percent of Americans say they do.But when daily diaries of people's activities are examined,rates of church attendance are much lower.This problem of self-reporting of positive behaviors is known within sociology as:

A) guilt avoidance.
B) social desirability bias.
C) embarrassment avoidance.
D) normative adherence.