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Gracius Manufacturing Is Approached by a European Customer to Fulfill

Question 8

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Gracius Manufacturing is approached by a European customer to fulfill a one-time-only special order for a product similar to one offered to domestic customers.Gracius Manufacturing has a policy of adding a 10% markup to full costs and currently has excess capacity.The following per unit data apply for sales to regular customers:  Varible costs:  Direct materials $30 Direct labor 10 Manufacturing overhead 20 Marketing costs 10 Fixed costs:  Manufacturing overhead 100 Marketing costs 190 Total costs 190 Markup ( 10% of total costs)  1909 Estimated ælling price $20\begin{array}{l}\text { Varible costs: }\\\begin{array}{lr}\text { Direct materials } & \$ 30 \\\text { Direct labor } & 10 \\\text { Manufacturing overhead } & 20 \\\text { Marketing costs } & 10\\\text { Fixed costs: }\\\text { Manufacturing overhead }& 100 \\\text { Marketing costs } & 190 \\\text { Total costs } & 190 \\\text { Markup ( } 10 \% \text { of total costs) } & 1909 \\\text { Estimated ælling price } & \$ 20\end{array}\end{array} If the European customer wanted a long-term commitment,and not a one-time-only special order,for supplying this product,calculate the most likely price to be quoted assuming the markup remains same?


A) $70.00
B) $190.00
C) $209.00
D) $239.00

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