Multiple Choice
Which of the following is explains the cost-plus approach to pricing decisions?
A) arriving at a price for the product based on the competitive pricing prevalent in the market
B) arriving at a price based on the perceived value to a customer given the cost of design and added features
C) arriving at a price based on the demand and supply trends in the market
D) arriving at a price that earns a specific return given the cost of the product
Correct Answer:

Verified
Correct Answer:
Verified
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