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Management Cannot Influence the Price of a New Product

Question 36

Multiple Choice

Management cannot influence the price of a new product.The market price is $100 per unit.The estimated production cost is $30 per unit.The estimated nonproduction cost is $40 per unit.If the gross profit is 40 percent of the market price,what is the target cost of the new product?


A) $30
B) $40
C) $60
D) $70

Correct Answer:

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