Multiple Choice
The undifferentiated selling approach is used by the salesperson when:
A) accounts in a market are similar.
B) customers are primarily heterogeneous.
C) the product line is varied with unique uses.
D) major distinctions exist in a geographic region.
E) accounts have different needs and characteristics.
Correct Answer:
Verified
Correct Answer:
Verified
Q17: It is wise to use the account
Q28: Explain multivariable account segmentation.
Q68: "To increase the product assortment purchased by
Q71: All companies segment their markets into sales
Q109: All of the following are true for
Q110: Which one of the following is a
Q112: Jayson Jaworski is a manufacturer's salesperson. He
Q113: Discuss how technology use can enhance a
Q115: Describe sales technology.
Q119: Clearwater Hampers is a small British company