Essay
An entrepreneur is contemplating establishing a funeral home in a small town.This person believes the demand for funeral home services is greater than the services being provided.Initially,the entrepreneur contacts a consultant and tells the consultant he needs a community survey to determine the total demand for funeral home services in the small town and surrounding communities.If you were the consultant,how would you react to the entrepreneur's request for a survey? What kind of counter proposal would you make?
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A survey would not be the best way to ap...View Answer
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