In a Small Community in Michigan,there Are Two Funeral Homes

Multiple Choice

In a small community in Michigan,there are two funeral homes.One of them clips all pictures from the local paper,laminates them,and mails them to the person photographed with a brief note.This is an attempt to build positive relations with potential customers during happy times.If the other funeral home chose to make similar customer contact,the competitors would have

A) differential advantage.
B) strategic imitation.
C) emergent strategy.
D) distinctive competence.
E) competitive advantage.