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    Exam 10: Consumer Choice and Behavioral Economics
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    One Possible Reason as to Why Consumers Respond to Sales
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One Possible Reason as to Why Consumers Respond to Sales

Question 251

Question 251

True/False

One possible reason as to why consumers respond to sales is that by displaying a "high" regular price and a "low" sale price, sales provide consumers with a reference point to interpret the prices being offered.

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