Jobcon Electronics Inc

Multiple Choice

Jobcon Electronics Inc.'s market strategy for the coming year is to capture a larger market share by upgrading the technology used in its products. The company's R&D department works on technologically enhancing the products. The new products are an instant hit in the market and considerably increase Jobcon's market share. This is an example of the R&D department's ________.

A) conformity
B) effectiveness
C) reliability
D) efficiency