Multiple Choice
When a computer file of a company's customers and their buying patterns is used to create a marketing mix aimed at specific customers,this is an example of:
A) an experiment.
B) a focus group.
C) database marketing.
D) exploratory research.
E) a marketing research aggregator.
Correct Answer:
Verified
Correct Answer:
Verified
Q7: All of the following are examples of
Q8: Information that has already been collected previously
Q9: When computerized software of a company's customers
Q10: A computerized system that uses its own
Q11: The marketing research aggregator industry is a
Q13: The issue of consumer privacy is an
Q14: When a baseball fan goes onto the
Q15: What type of computerized system within a
Q16: When a company uses the online search
Q17: The quality of a marketing decision is