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    Marketing Research Essentials Study Set 1
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    Exam 12: A: Questionnaire Design
  5. Question
    When a Question Has Only Two Possible Choices,it Is Referred
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When a Question Has Only Two Possible Choices,it Is Referred

Question 44

Question 44

Multiple Choice

When a question has only two possible choices,it is referred to as a _____________question.


A) dichotomous
B) qualitative
C) multiple choice
D) scaled-response
E) none of the above

Correct Answer:

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