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    Marketing Research Essentials Study Set 1
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    Exam 16: A: Statistical Testing of Differences and Relationships
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    The Exact Probability of Getting a Computed Test Statistic That
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The Exact Probability of Getting a Computed Test Statistic That

Question 49

Question 49

Multiple Choice

The exact probability of getting a computed test statistic that was largely due to chance is referred to as the______________.


A) p-value
B) chi-square value
C) z-test value
D) median value
E) none of the above

Correct Answer:

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